Friday, November 15, 2024

The Sweet Path Ahead: Alternative Sugar Market Growth and Trends to Watch

 The global sugar replacement market is projected to reach USD 23.56 billion in 2024, with an anticipated growth rate of 4.9% CAGR, reaching USD 29.90 billion by 2029. This growth is largely fueled by the rising consumer preference for low-calorie, natural, and functional alternatives to sugar. As public awareness increases about the health risks associated with high sugar intake, there is a significant push from consumers, industries, and regulators for healthier substitutes, creating a thriving market landscape for innovation.

Opportunities in Diabetic Wellness and Sweetener R&D

The global diabetes epidemic presents a substantial opportunity for the sugar substitutes market. According to the International Diabetes Federation's 2021 report, 10.5% of adults (20–79 years) live with diabetes, and the number is expected to rise by 46%, reaching 783 million by 2045. Over 90% of these cases involve type 2 diabetes, driven by urbanization, aging populations, reduced physical activity, and rising obesity. This alarming increase highlights the demand for diabetic-safe sugar replacement. Growing consumer awareness about diet and health impacts has spurred research into sweeteners like monk fruit, stevia, and aspartame, which offer a better taste experience and minimal effect on blood sugar.

Download your PDF copy for in-depth insights!

Key Market Segment: Food Products

The food products sector holds a significant share of the sugar replacement market, driven by the rising demand for low-calorie and sugar-free foods among health-conscious consumers. Regulatory support also bolsters growth, as seen with Health Canada's recent updates to its List of Permitted Sweeteners in July 2024. Approved sweeteners like aspartame, acesulfame potassium, and erythritol are now used in products such as breakfast cereals, yogurt, and baked goods, reflecting a favorable regulatory environment for alternative sugar in food applications.

Regional Outlook: Rapid Growth Expected in Asia Pacific

The Asia Pacific region is poised for substantial growth between 2024 and 2029, driven by increasing diabetes rates and significant investments in sugar replacement production. According to the IDF’s Diabetes Atlas, the Western Pacific has the highest global diabetes rate, with 90 million cases in Southeast Asia alone. Projections indicate a sharp rise in Southeast Asia, with diabetes cases expected to reach 113 million by 2030 and 151 million by 2045. Growing awareness about health risks, such as obesity and tooth decay, is prompting consumers to choose sugar substitutes. Government initiatives like China's "Healthy China 2030" action plan aim to reduce per capita sugar consumption by at least 17% by 2030, creating substantial market opportunities for sugar alternative.

Recent Developments in the alternative sugar market

·       Ingredion and Better Juice Partnership: In January 2024, Ingredion (US) partnered with Better Juice (Israel) to expand sugar-reducing technology in the US. Better Juice's technology converts natural sugars into non-digestible compounds, reducing sugar content by up to 80% while preserving nutrients, aligning with Ingredion's goal to advance its sugar alternatives platform.

·       Cargill’s Expansion in India: In October 2023, Cargill (US) announced an investment of USD 35 million in a new manufacturing facility in Nellore, South India, to strengthen supply chain resilience and meet the demand for sugar alternatives in India’s evolving food market.

·       Ingredion’s Stevia Facility Expansion: In November 2023, Ingredion expanded its PureCircle stevia facility in Malaysia to increase production of steviol glycosides, including zero-calorie Reb M. This expansion supports Ingredion’s recent launch of PureCircle Clean Taste Solutions, a natural, zero-calorie sweetener designed for a clean taste.

With these developments and the demand for healthier diets, the alternative sugar market is positioned for robust growth, driven by innovation, regulatory support, and heightened consumer awareness.

 

No comments:

Post a Comment

Mycotoxin Testing Market Accelerates Toward $2.3B Mark by 2029

  The  Mycotoxin Testing Market  is estimated at USD 1.6 billion in 2024 and is projected to reach USD 2.3 billion by 2029, at a CAGR of 6.7...