The low-intensity sweeteners market encompasses sweeteners that are low in calories and have a low glycemic index. These sweeteners serve as alternatives to traditional sugar-based sweeteners in food and beverages, providing a sweet taste without the adverse health effects of high sugar intake. They can be sourced naturally from ingredients like stevia, monk fruit, and honey, or can be chemically synthesized. The global low intensity sweeteners market size is estimated to be valued at USD 2.9 billion in 2021 and is projected to reach USD 3.6 billion by 2026, recording a CAGR of 4.6% during the forecast period in terms of value. The demand for low intensity sweeteners is increasing moderately, as innovative and low-calorie sweeteners continue to enter the market.
Low intensity sweeteners are being preferred by food & beverage manufacturers as well as consumers as it provides the same taste as sugar but with the benefit of low-calorie content. Consumers shifting toward a healthier lifestyle is a major factor driving the demand for low intensity sweeteners. They also have many functional characteristics, which makes them even more useful to be used in various applications such as beverages, confectionery, bakery products, dairy products, and pharmaceuticals. Several companies are taking an interest in this trend of sugar reduction and focusing on developing new low intensity products.
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The research & development activities provide manufacturers with advanced technology and processes for producing low intensity sweeteners. The global market players are expanding their operations by setting up new facilities to develop cost-effective and more enriched solutions to cater to the requirements of the end-use industry like food & beverage and pharmaceutical. They are also updating their existing facilities with the latest technologies in order to gain a high market share. This is further intensifying the competition between players.
Asia Pacific estimated to witness the fastest growth in the global low intensity sweetners industry over the forecast period.
Asia Pacific region is witnessing a drastic transformation regarding diet diversification, rapid urbanization, and liberal trade policies in the food sector. Furthermore, a rise in consumer awareness about health issues, an increase in the inclination of consumers toward health-benefiting food products, and a surge in income and purchasing power are the major factors driving growth for low intensity sweetener manufacturers in the region. The developing countries in the region, such as India and China, are witnessing a change in the lifestyles of consumers due to rapid urbanization and rising household incomes of the consumers. The South Asian and Pacific regions are witnessing a high risk with the prevalence of diabetes. The increase in incidences of diabetes is majorly attributed to lifestyle changes and physical inactiveness. Due to these factors, consumers in the region are making drastic changes in their diet and inclining toward low-calorie and sugar-free products. This creates high growth opportunities for manufacturers of low intensity sweeteners in the Asia Pacific region.
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In by application segment, the pharmaceuticals and personal care products sub-segment is projected to account for the fastest market growth in the low intensity sweetners industry.
Low intensity sweeteners are used in crystallizing and non-crystallizing forms in syrups. In syrups, they act as a humectant, bodying agent, a stabilizer for vitamins & drugs, and a non-cariogenic sweetening agent. They act as good plasticizers and humectants, which make them applicable in non-fat soluble ointments, emulsion ointments, and gelatin capsules. The excellent spreading capacity makes it applicable in creams, ointments, and pastes. Low intensity sweeteners also find their applicability in personal care products such as mouthwashes and toothpastes. Thus due to their numerous applications in pharmaceutical and personal care products the segment is estimated to obser the fastest growth.
Top Low Intensity Sweeteners Companies
Ingredion Incorporated (US), ADM (US), Anderson Advanced Ingredients (US), Tate & Lyle (UK), Roquette Frères (France), Matsutani Chemical Industry Co., Ltd (Japan), Whole Earth Brands (US), CJ CheilJedang (South Korea), Samyang Corporation (South Korea), Daesang Corporation (South Korea), Van Wankum Ingredients (Netherlands), Hylen Co., Ltd (China), Sweeteners Plus (US), Fooding Group Limited (China), Savanna Ingredients (Germany), Foodchem International Corporation (China), Apura Ingredients (US), Shandong Saigo Group Corporation (China), Icon Foods (US), and Bonumose Inc. (US).
The key players are fixated upon improving their market shares, while their newer start-ups are being established rapidly in the market. The low intensity sweeteners market can be classified as a competitive market as it has the presence of a large number of organized players, accounting for a major part of the market share, present at the global level, as well as unorganized players present at the local level in several countries. There are numerous existing and emerging companies, particularly in the Asian markets.
Ingredion Incorporated is one of the leading global ingredient solutions providers. The company is involved in manufacturing value-added ingredients and biomaterials from corn, tapioca, potatoes, plant-based stevia, grains, fruits, and vegetables, which cater to the food, beverage, brewing, and other industries. The company's operations are classified into five reportable business segments, namely food, beverage, animal nutrition, brewing, and others. It is principally engaged in the production and sales of starches and sweeteners for a wide range of industries. The company invests heavily in the sugar reduction and specialty sweeteners segments. The company has a global network of more than 500 scientists working in 32 Ingredion Idea Labs innovation centers. It has its presence in more than 120 countries and represents 60 diverse sectors
Archer Daniels Midland Company (ADM) is primarily engaged in the production of food ingredients, animal feed & feed ingredients, biofuels, and naturally derived alternatives to industrial chemicals. The company operates through four business segments, namely agriculture services and oilseeds, carbohydrate solutions, nutrition, and others. It offers low intensity sweetener products through its brands SweetRight and PurelyForm. The company consists of more than 800 plants, 321 food & feed processing facilities, 61 innovation centers, and 449 crop procurement locations globally. It has its presence in more than 200 countries and regions, such as Europe, Asia Pacific, Africa, South America, and North America.
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