Growing Vegan and Flexitarian Population is Going to Drive the Dairy Alternatives Market

 According to MarketsandMarkets, the global dairy alternatives market size is estimated to be valued at USD 22.6 billion in 2020 and is projected to reach USD 40.6 billion by 2026, recording a CAGR of 10.3% in terms of value. The growth of dairy alternatives market can be attributed to the growing vegan and flexitarian population across the world and increasing demand for plant-based products. Along with that, increased demand for lactose-free food and beverages are also expected to further fuel the dairy alternatives market in the forecasted period. Asia Pacific region dominated the global dairy alternatives market.

Dairy alternative products are derived from plant-based sources to mimic dairy products and are designed to be distinguishable from their dairy-based equivalents. They are referred to as “dairy alternatives”, as they directly substitute dairy products, made using plant sources such as soy, almond, coconut, rice, oats, and hemp. The most common dairy alternative products available in the market are milk, yogurt, ice creams, cheese, and creamers.


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Asia Pacific region dominated the global dairy alternatives market. It is largely driven by the rising demand for dairy alternatives in large economies such as China, Japan, Australia, partnered with a strong agricultural production base for plant-based sources such as soy, coconut, and rice. The region is also a key importer of plant-based sources. Along with it, the overall investment in the Asia Pacific region has also increased substantially over the past decade. The changing lifestyles of consumers and increase in the consumption of clean label products is also fueling the growth of dairy alternatives market in the region.


Among various sources of dairy alternatives, soy accounts for the major market share in the overall dairy alternatives market. Soy-based dairy alternatives are considered to be one of the best substitutes for dairy products owing to its nutritional content. They are rich source of proteins and calcium and are very suitable for lactose-intolerant individuals. Soy-based products also lack casein, which is also a cause of many milk-based allergies.


Based on application, the yogurt segment is projected to be the fastest-growing during the forecast period. The growth is mainly associated with the growing awareness about dairy alternatives and their benefits among consumers. Major brands offering yogurt alternatives in the market include Dream and Joy offered by The Hain Celestial (US) and Silk and So Delicious offered by Danone (France). The demand for new varieties is rising, creating new opportunities for dairy-free yogurt manufacturers.


Among various distribution channels, the online stores segment is projected to be the fastest-growing from 2020 to 2026. Many key players operating in the dairy alternatives market have started offering their products for sale through online channels. Online stores are a convenient place for the consumers to place orders as well as getting the products home delivered. These online platforms offer a wide variety of options that too at discounted rates as compared to traditional retail prices. Online stores are getting popular as they are easily accessible and cost-effective.


The flavored dairy alternative products accounts for the major share in the overall dairy alternatives market. The incorporation of flavors in products enhances the palatability and helps the manufacturers to diversify their product portfolio.

Top Driving Factors of Food Traceability Market

 According to MarketsandMarkets, the global food traceability market size is estimated to be valued at USD 16.8 billion in 2020 and projected to reach USD 26.1 billion by 2025, recording a CAGR of 9.1% in terms of value.

Food science and technology has majorly contributed to the reduction in food safety risks. The increase in food safety concerns is encouraging manufacturers to improve the risk mitigation process at the consumer level through the emphasis on preventing contamination and the use of hygienic practices. This demand will further be translated into the necessity of new, improved, user-friendly, and cost-effective food traceability technologies to enable effective monitoring of spoilage and hazards in the food supply. This is projected to present numerous growth opportunities for manufacturers in the market and new technological developments would also help in catering to the growing demand for food safety.


The food manufacturing industry is estimated to record the fastest growth in the software application market during the forecast period as this industry witnessed a slow adoption of new advanced technologies and was largely dependent on manual labor. However, with the outbreak of a pandemic, the manufacturing sector is increasingly investing in digitization initiatives, which are projected to drive the adoption of food traceability solutions in the market.

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The fresh food produce segment is the largest in the food traceability technology market. Key stakeholders involved in the supply chain of fresh food produce include growers, packers, distributors, wholesalers, and retailers. Food traceability is widely used for fresh food produce due to the high perishability involved. The increase in consumer demand for accurate and complete information related to the food product, which is more prone to spoilage and contamination, is projected to drive the growth of the market for food traceability in fresh food produce.

The RFID segment is projected to dominate the market, followed by the barcode segment during the forecast period. Some of the major factors encouraging the growth of this market include the rise in demand for accurate and real-time data analysis, as well as a wide acceptance of barcode and RFID technologies in various industries, such as retail, manufacturing, transportation and logistics, and healthcare.

The laboratory information management system (LIMS) segment is estimated to record the fastest growth in the food traceability market, as it plays a crucial role in helping businesses attain quality certifications. This is an important factor encouraging the growth of the business in terms of international trade. Further, stringent compliance systems are being developed in the food sector in the North American and European regions, and the demand for LIMS is projected to grow steadily.

Emerging markets in upcoming economies such as the Asia Pacific and South American countries are going to be potential markets for the food traceability manufacturers. The increase in per capita income and change in the trends of safety regarding food consumption are poised to increase the share of the market. These factors are projected to drive the growth of the food traceability market during the forecast period.

Asia Pacific is estimated to account for the largest share of the food traceability market, owing to opportunities presented due to the increasing incidences of foodborne illnesses in the region, leading to a significant increase in the demand for food traceability systems. Asian countries such as China and India has been at the forefront of technological advancements in food traceability. China’s food market is using agricultural product traceability platforms based on blockchain, AI, big data, and cloud computing. These platforms are used by the Guangzhou Municipality’s Market Supervision Bureau, which aims to monitor the flow of food products and enable better market control to ensure food safety. The well-developed infrastructure in the country will further support the growth of food traceability technologies.

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A consumer base shift has been observed in the past few years on various scales, such as physical activities, health awareness, connoisseurs, and food choices which are certified and safe food & beverages. To match this consumer demand, food manufacturers are constantly conducting R&D to achieve an innovative and certified safe product portfolio.

The rising health awareness among the global population has had a major influence on the demand for tracking the food safety at every step. The global market is witnessing the development of a wide range of applications of various food safety technology, software , and euipments.

Key Trends Shaping the Food Safety Testing Market

 The report “Food Safety Testing Market by Target Tested (Pathogens, Pesticides, GMOs, Mycotoxin, and Allergens), Technology (Traditional and Rapid), Food Tested (Meat, Poultry, Seafood, Dairy, Processed Foods, and Fruits & Vegetables), and Region-Global Forecast to 2023″, published by MarketsandMarkets™. Consumers are becoming more sensitive about the impact of food products on their health. With the increasing prevalence of various diseases across regions, consumers are diverting their expenditure toward food products that are certified for their safety and quality. To align with consumer preferences and requirements, manufacturers are focusing on allocating their investments on food safety testing services to ensure the safety of consumption. By 2023, the food safety testing market is projected to reach USD 24.6 billion, recording a CAGR of 7.7% from 2018.

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The European market accounted for the largest share in the food safety testing market. European countries have recorded many issues related to food safety over the past few years. As a result, stringent policies have been regulated to implement complete food safety for the public. In Europe, food safety policies have been emphasized by efforts from Control Laboratories (CLs), National Reference Laboratories (NRLs), and EU Reference Laboratories (EURLs). These authorities have played an important role in maintaining food standards and protecting consumer health by ensuring the quality of the food supply chain. Asia Pacific region is projected to be fastest growing market during the forecast period. The growth in the market is attributed to the growing international trade which has mandated food safety testing to comply the regulatory standards. Governments from different countries in the region have put various regulations in place for consumers, producers, and regulators to ensure the food safety and quality which in turn is fueling food safety testing market.

Stringent food safety regulations
Growing complexities in the food supply chain, economically motivated malpractices, instances of adulteration, lack of adoption of proper hygiene & sanitation practices during production, transportation & storage, lack of awareness about allergens, instances of cross-contamination, non-compliance with labeling laws, and other such factors have resulted in increasing instances of contamination of food products and are responsible for large-scale outbreaks of illnesses and poisoning in humans. This has caused severe concerns among producers, end consumers, regulatory authorities, and other industry stakeholders.

Globalization in food trade

Globalization has had a major impact on food supply worldwide and has increased the global import & export of food products and agricultural commodities. This has further increased the risk of unsafe food reaching consumers in distant markets due to instances of cross-contamination, exposure to toxins, microorganisms, and other contaminants. Due to this increase in food supply trade and inefficient supply chains, food spoilage becomes an important concern. Globalization has also resulted in increased involvement of food supply members such as suppliers, distributors, operators, producers, and consumers. Suppliers receive the food safety guidelines, and the operators set the quality expectations, while the distributors act as an intermediary between the suppliers and operators. The producers receive food safety standards and guidelines from suppliers, while the consumers set the food safety and quality expectations for the operators.

Rise in consumer awareness about food safety

Consumer awareness plays a vital role in implementing the quality and safety procedures of food products through various means, such as labeling, claims, and nutritional facts. Consumers have been educating themselves regarding food-related issues, such as various contaminants, allergens, physiological reactions due to toxins, and effects of processed and stored food on the body through various social media platforms and consumer regulatory acts. Consumer awareness has also been growing with the increased media focus on food safety concerns. Media attention on the information related to consumer demand for food safety has led food producers, manufacturers, and processors to respond to these issues. The shifting demographics and rising consumer awareness highlight the need to make food safety a priority. Consumer demand for imported seasonal products and RTE food has been increasing.

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Some of the leading players in this market include Eurofins (Luxembourg), Bureau Veritas (France), ALS Limited (Australia), Intertek (UK), and SGS (Switzerland).

Ongoing advancements in technology have encouraged key companies and market leaders to focus on offering products with food safety labels, to retain customer loyalty and enhance their presence across regions. These factors, together, are likely to provide the necessary impetus for the growth of the global food safety testing industry over the forecast period.

Pea Protein Market: Global Outlook, Trends and Forecast

 The report "Pea Protein Market by Type (Isolates, Concentrates, and Textured), Form (Dry and Wet), Source (Yellow split peas, Lentils, and Chickpeas), Application, and Region (North America, Europe, Asia Pacific, South America, and Rest of the World) - Global Forecast to 2025" The pea protein market is projected to grow from USD 745 million in 2020 to USD 1,400 million by 2025, recording a compound annual growth rate (CAGR) of 13.5% during the forecast period. Key factors driving the growth of the pea protein market include the growing vegan population and the functional benefits and allergen-friendly nature of pea protein in food and beverage products.

The isolates segment is estimated to account for the largest share in 2019 in the pea protein market.

The isolate segment is estimated to dominate the market, on the basis of type, in terms of value, in 2019. Pea protein isolates are witnessing an increase in applications, such as performance nutrition products, confectioneries, cereals, plant-based dairy products, and plant-based meat products. Pea protein isolates are high-quality and protein-rich alternatives for vegans, vegetarians, lactose-intolerant consumers, and individuals looking for nutrient-rich protein alternatives (such as lectins). Pea protein isolate is well absorbed by the body and is highly digestible (98%). This isolate is rich in leucine, arginine, glutamine, and all the remaining branch chains and essential amino acids.

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The meat substitutes subsegment in the application segment is projected to account for the largest share during the forecast period.

The use of pea proteins is increasing in the meat substitutes industry, as their functional properties help in the production of meat substitute products, including burger patties and minced meat. The low processing costs, as compared to meat products, as well as simple storage options, have encouraged the acceptance of pea protein in the plant-based meat market. Companies in the region are also taking additional steps to drive investments in the industry.

Europe is projected to account for the largest share in the market during the forecast period.

The European market is projected to account for the largest share in 2025. The dominance of the market in this region is attributed to factors such as the large-scale production and consumption of plant-based products, as well as high raw material costs. Companies, such as Rouquette Freres (France), Emsland Group (Germany), and Cosucra Group (Belgium), are the key players operating in this market and focus on catering to the demands for pea protein in Europe. The rising awareness regarding the benefits of pea protein among consumers has led to increased inclination of manufacturers to comply with standards introduced by the EU regarding non-GMO products, thereby encouraging the growth of the market in Europe.

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Key Market Players

Key vendors in the global market include Rouquette Freres (France), Ingredion (US), Puris Foods (US), Emsland Group (Germany), Fenchem Inc (China), DuPont (US), The Green Labs LLC (US), A&B Ingredients (US), Glanbia PLC (Ireland), The Scoular Company (US), Axiom Foods Inc (US), Burcon Nutrascience Corp (Canada), Cosucra Groupe Warcoing (Belgium), SotexPro (France), AGT Foods (Canada), Shandong Jianyuan Foods Co., Ltd. (China), Yan Tai Shuang Ta Food Co., Ltd. (China), Kerry Inc (Ireland), ET-Chem (China), and Batory Foods (US). These players have broad industry coverage and high operational and financial strength.

Cargill (US) and DowDuPont (US) are the Major Players in the Feed Additives Market

 The global feed additives market size is projected to grow from USD 33.0 billion in 2018 to USD 44.3 billion by 2023, at a Compound Annual Growth Rate (CAGR) of 6.1% during the forecast period. Increasing consumption of livestock-based products, rising awareness about the importance of feed quality, and standardization of meat products owing to disease outbreaks are the major drivers for the growth of feed additives.

The major feed additives vendors include Cargill (US), DowDuPont (US), ADM (US), Evonik (Germany), BASF (Germany), DSM (Netherlands), Solvay (Belgium), Ajinomoto (Japan), Novozymes (Denmark), Chr. Hansen (Denmark), InVivo (France), Nutreco (Netherlands), Kemin (US), Adisseo (France), and Alltech (US). Expansions and investments have been the most dominating strategy adopted by major players, followed by acquisitions. This has helped them to increase their presence in different regions and enhance their product portfolio

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Cargill is involved in the manufacturing and marketing of food, agricultural, financial & industrial, and animal nutrition & protein products. The company offers feed ingredients through its animal nutrition business segment. Cargill’s animal nutrition provides feed additives, through its brand “Promote”, for poultry, swine, beef, and dairy. The company offers products such as probiotics, enzymes, antioxidants, and mycotoxin detoxifiers. Cargill mainly manufacturers aqua feed, and 30% of the raw material comes from agricultural, industrial, or fishery byproducts; thus reducing wastage and achieving the goal of the company to achieve sustainable development. Strategically, the company is focusing on phytogenic and mineral feed additives market. In November 2018, it invested USD 235 million in the Philippines for the expansion of its animal feed and nutrition business. As a result of this expansion, the company is focusing on meeting increased demand for chicken and pork in the country, along with the expansion of the agricultural supply chain.

Archer Daniels Midland Company (ADM) operates through five segments—agricultural services, oilseeds processing, corn processing, wild flavors and specialty ingredients, and others. It offers feed additive products through its subsidiary ADM Animal Nutrition, Inc. (US). It offers specialty ingredients, premixes & blending services, and feed products for animal health through its 270 food & feed ingredient manufacturing facilities present across the globe. In August 2018, ADM acquired Probiotics International Limited (UK), under its brand Protexin. Protexin offers a variety of natural products and probiotic supplements for the veterinary, agriculture, and equine healthcare markets. This would increase the product portfolio of the ADM nutrition division.

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Prepared Food Equipment Market Will Hit Big Revenues In Future

 The global prepared food equipment market size is estimated to account for a value of USD 10.4 billion in 2020 and is projected to grow at a CAGR of 6.4% from 2020, to reach a value of USD 15.1 billion by 2026. The prepared food equipment markets growth is driven by various factors, such as increasing options for RTE foods, technological advancements in food industry, industrialization, and the export of various prepared foods.

Key players in the prepared food equipment market include GEA Group (Germany), Alfa Laval (Sweden), JBT Corporation (US), SPX FLOW (US), Bühler (Switzerland), Tetra Laval (Switzerland), Dover Corporation (US), Robert Bosch (Germany), Krones (Germany), Middleby Corporation (US), Marel (Iceland), IMA Group (Italy), Multivac (Germany), Ali Group (Italy). Product launches, acquisitions, agreements, and partnerships, expansions were some of the core strengths of the leading players in the prepared food equipment market. The key players adopted these strategies to increase their market presence. It also helped them diversify their businesses geographically, strengthen their distribution networks, and enhance their product portfolios. Some of the other leading players in the prepared food equipment market include Lyco Manufacturing, Inc (US), Heat and Control, Inc. (US), BigTem Makine (Turkey), Hup Sheng Machinery & Industry (Malaysia), Sumpot (China), Hosokawa Alpine (Bayern).

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GEA Group (Germany) is one of the key players in providing efficient, prepared food solutions. The company is one of the largest manufacturers of prepared food equipment. The company functions through five segments—GEA separation & flow technologies, GEA liquid & powder technologies, GEA food & healthcare technologies, GEA refrigeration technologies, and GEA farm technologies. It offers various machinery such as refrigeration machines, induction, fryers, ovens meant for different applications like food, beverage and dairy. It has established a strong brand name and has a well-established distribution network because it is a key player in the food equipment industry. The company focuses on competitive strategies to continue being a leading player in the market by agreements and new product launches. For instance, in June 2020, GEA launched the new Whitebloc filling technology for extended shelf life (ESL) beverages to benefit from aseptic filling. In October 2020, GEA signed a contract to supply a new, environmentally friendly cooling system with one of the leading British ice cream producers, Mackie’s (UK), which will be one of the most advanced in Europe.

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Alfa Laval (Sweden) is one of the leading providers of processing and packaging equipment. It operates through three segments: energy division, food & water division, and the marine division. Moreover, it offers products like centrifuges, pumps & valves, heat exchangers, thermal fluid systems, boilers, burners, and tank equipment. The company’s products, systems, and services are widespread across more than 100 countries, with production facilities in 40 major production units and distribution centers in Europe, Asia, the US, and South America. The company aims to maintain efficient production operations by employing strategies like new product launches, expansions, and agreements. In October 2020, Alfa Laval opened a new global application & innovation center for fluid handling technology in Denmark to strengthen its global position within food & pharmaceuticals, which are the companys core businesses.

Vitamin D Market: Opportunities And Challenges

 The vitamin D market, in terms of value, is estimated to account for nearly USD 1.1 billion in 2020 and projected to grow at a CAGR of 7.0%, to reach nearly USD 1.6 billion by 2025. The vitamin D market has been growing in accordance with the rise in demand and consumption of feed around the world. The feed industry is witnessing an upward trend in the demand for enriched feed products, which supports the demand for nutritional additives such as vitamin D. Furthermore, developing economies such as China and India, where there is a growing focus on animal nutrition, different vitamins are expected to experience a strong rise in the demand from the feed industry.

The dry segment is estimated to account for a larger share in the vitamin D market in 2020.

By form, the dry segment is estimated to account for a larger share in the market in 2020. The dry form of vitamin D is preferred by manufacturers due to its greater stability, ease of handling and storage, and convenience of usage in a wide range of products. Most of the vitamin D sold are synthetic. Vitamins D2 and D3 are mainly available in colorless crystals; their solubility in vegetable oil is low. The vitamin D3 analog is more stable as compared to that of vitamin D2. Vitamin D3 is estimated to be the majorly consumed vitamin D analog in the world.

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The Asia Pacific market is projected to grow at the highest CAGR during the forecast period.

The deficiency of vitamin D is widespread in Asia Pacific, particularly in South and Southeast Asia. Rickets (a deformity due to “soft bones”) is very common in China and is a result of poor vitamin D consumption. Furthermore, the rise in income levels and significant consumer demand for nutritional & healthy products are expected to provide promising prospects for the growth and diversification of the region’s functional food & beverage products, in turn, leading to growth in the consumption of vitamin-infused products, and thereby driving the market growth.

China and India are two of the most favorable markets for vitamin D manufacturers for expansion, due to the rising demand for animal feed, fortified food products, and easy availability of raw materials. It has become a key destination for manufacturers of vitamin D supplements and pharmaceutical product companies such as the Alkem Laboratories (India), Cadila Pharmaceuticals (India), Abbott Laboratories (US), and Sanofi S.A (France).

Vitamin D plays an important role in maintaining healthy bones and the regulation of immune systems; it is also associated with the prevention of heart disease, cancer, diabetes, and multiple sclerosis. The body requires sufficient vitamin D from a healthy diet and exposure to the sun. The major role of vitamin D is maintaining normal levels of calcium and phosphorus in the blood. It helps the body to absorb calcium, which forms and maintains strong bones. It also protects the body against osteoporosis, osteomalacia, rickets, and cancer. Vitamin D is found in food products such as fish, eggs, fortified milk, and cod liver oil.

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The key players in the vitamin D market include Zhejiang Garden Biochemical High-Tech Co.,Ltd (China), Koninklijke DSM N.V. (Netherlands), Zhejiang Xinhecheng Co., Ltd. (China), Taizhou Haisheng Pharmaceutical Co., Ltd. (China), Xiamen Jindawei Vitamin Co., Ltd. (China), Fermenta Biotech Ltd. (India), Zhejiang Medicine Co., Ltd.(China), BASF (Germany), and Dishman Group (India). The key market players, along with the other players, adopted various business strategies such as new product launches, expansions, and joint ventures & agreements, in the last few years, to meet the growing demand for vitamin D.